Lauren Smith
Lauren Smith
Group Creative Director
72andSunny Los Angeles
She has worked in advertising since 2005, creating award-winning campaigns with brands such as Apple, Google, Airbnb, Beats by Dre, Visa, Pepsi, Adobe, Adidas, Honda, Nissan, Pedigree and more. Over the past few years, Lauren has been a driving force behind Adobe’s most standout work including the Photoshop film, Fantastic Voyage and Stock Film Festival. She is also an alumni of Cannes ‘See It Be It’ program and invests herself in mentoring with a particular slant towards the next generation of creative women.

She relentlessly pursues good work and believes that creativity, positivity and good people can solve almost any business problem. Her list of favorite things include: English literature, her photography side hustle #morethanamirror, her husband's dance moves, sand in her toes, live music and reading the paper New York Times outloud over scrambled eggs in the morning while baby wearing and braiding toddler pigtails.