Ann Nurock is a senior partner at Relationship Audits & Management, a global consultancy that measures and optimizes business relationships specializing in marketing services across Africa and globally. She spent more than 25 years in the advertising industry, including serving as CEO of Grey South Africa followed by President and CEO of Grey Canada. In her spare time, she covers major international creative award shows such including The One Show in New York for Bizcommunity and the SA Creative Circle. She then imparts the latest trends in marketing, business and creativity to all sectors of business.